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SEO companies in Mumbai
SEO companies in Mumbai

Common Hiring Trends in SEO companies in Mumbai


A lot of people who are involved in the SEO industry entered it accidentally. Some of them did so out of curiosity while others were attracted by the growth prospects which it offered. Many beginners start their career without having a clear understanding of what SEO is all about. But surviving and growing in this industry requires a special set of skill sets. Here are some of the common hiring trends among the top SEO companies in Mumbai: -

 

SEO Companies in Mumbai | Image Resource : blogspot.com

Precedence to candidates with a good understanding of SEO at all levels

Search engine optimization involves three levels. The first is technical, which is the structure of a site, which might decide how easy or tough it is for search engines to crawl and index its content. The second is on-page optimization. It involves the use of elements like keywords and HTML tags in ways which help in boosting traffic to a website. Off-page optimization involves activities such as link building.

The best SEO company in Mumbai prefers SEO executives who have a clear understanding of the technical issues which search engines might face. They need to address all these issues to the development team to have them resolved.

Good understanding of marketing is a must

Freshers who gain a clear understanding of technical issues of a website will realise that SEO is similar to traditional marketing in many ways. Content needs to be developed in a way which highlights the benefits to the user while guiding them to a sale. And this needs to be done in such a manner so that Google gains a clear understanding about what a company is offering.

In-depth knowledge of digital marketing

Going by the existing trends in the SEO industry, youngsters entering into it need to have a clear understanding of the psychology of the people to whom they are marketing, social media, viral marketing, web analytics, content, web design and development, product, business models etc. SEO cannot be disconnected from any of these areas since people may take short-term decisions which may have an adverse impact on the campaign.